In a world full of complicated funnels, paid leads, and constantly changing algorithms, Ricky Carruth did something almost boring.
He sent one email every week.
Same day. Same time. Every week.
And that simple habit helped him build a seven-figure real estate business.
Ricky Carruth is known for his no-nonsense approach to real estate marketing. Instead of chasing trends, he focused on one core principle: stay consistently visible to your database.
His system was simple:
That consistency built familiarity. Familiarity built trust. And trust built transactions.
Ricky didn’t rely on “perfect” content. He relied on predictability.
When people see your name in their inbox every week:
Over time, that weekly touchpoint compounds. Ricky famously closed 100+ deals per year for eight straight years, largely fueled by his database — not paid leads.
The magic wasn’t the template. It was the discipline.
Most agents email sporadically:
Ricky emailed whether he felt like it or not. That’s the difference.
The lesson isn’t to copy Ricky’s exact words.
The lesson is to copy the system.
A simple weekly email:
And best of all?
It works while everyone else is distracted.
You don’t need more platforms.
You don’t need more leads.
You need a rhythm.
One email. Every week. Same time.
That’s how million-dollar businesses are built — quietly, consistently, and on purpose.
Build your business with Constant Contact. And, get a free email template built by me as a bonus. Just email me and I'll help out.
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