Who are we?

About BJC Branding

BJC Branding, based out of the Greater Boston area, provides educational workshops, coaching & consulting services to a wide range of businesses. Our services include:

  • Constant Contact Email Marketing
  • Drip Marketing Autoresponder Setup
  • WordPress Web Design
  • Landing Page Design
  • Search Engine Optimization
  • Local SEO & Listings
  • Graphic Design
  • Social Media Strategy & Coaching

Our experience and continuous training & education helps us to translate your everyday business needs into effective online marketing strategy, enabling your business to stand out from the competition and successfully compete online.

Our Services Get Started



As a Constant Contact Master Certified Local Expert, rest assured your Email Marketing is in good hands! From design to send, we’ll get you going!



Need a website or a new logo? BJC Branding provides turnkey graphic and website design services to bring customers and clients to your door.



Want to connect with your customers on Social Media? We’ll coach you there and take care of the technical stuff.

Constant Contact Emails Sent
Cups of Coffee
Workshops Taught
Happy Clients

What we can do

Our Services

Responsive Web Design

Responsive Web Design is a must for any business! We design and build beautiful Joomla and WordPress websites that fit the screens people use – from smartphone to desktop.

Constant Contact Email Marketing

Join the more than 600,000 businesses leveraging Constant Contact® Email Marketing to boost sales and drive growth. BJC Branding is a Master Certified Local Expert, so we can help you every step of the way.

Social Media Coaching

We don’t reel them in for you, but we’ll teach you how to fish for millions of clients and prospects through Facebook, Twitter, LinkedIn, Pinterest, and other invaluable social media channels.

Local Search Engine Optimization

Guarantee your local search presence! Our PowerListings technology lets you seamlessly update, sync, build and monitor your business listings across the web, enhancing your local search engine optimization.

Our Work


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Our Talented Collaborators

Meet the Team

Bryan J Caplan

Chief Branding Officer
A born entrepreneur, I’ve earned my marketing and sales stripes in both the corporate and SMB worlds. After seeing the good and bad of online marketing consultants, I opted to leave Corporate America and start BJC Branding in 2010 with the goal of both educating my clients and positively impacting their businesses.

Ultimately, any past or present clients will tell you that I am a man of my word and create business relationships built on trust and communication.


Free 30-Minute Strategy Session

Let BJC Branding take a look at your Constant Contact campaigns and data. We’ll provide real insight on improving your experience and building your business mailing list… all completely for free.

Schedule Your Session

Latest from the Blog

The Blog

3 Tips To Minimize Your Email Unsubscribers

Let’s face it: when someone unsubscribes from our Email List, we take it personally. After all, we’re putting in our time to send something of value to our audience. Whether we’re promoting an exclusive sale or informing them of new, relevant information, we work hard, dang it, and we deserve to be read! Unfortunately, our…

BJC Branding Named Constant Contact Certified Solution Provider

Greater Boston marketing experts to help small businesses and nonprofits achieve meaningful marketing results WEYMOUTH, MASS — August 20, 2014 – The entire BJC Branding team has been named a Certified Solution Provider by Constant Contact, Inc., the trusted marketing advisor to more than 600,000 small organizations worldwide. As a Certified Solution Provider, BJC Branding…

Single Platform – Optimizing Your Online Presence

If you build it, they will come: Optimizing your online presence with Single Platform For every business owner getting the word out about products and services is a top priority. Creating a comprehensive menu on review sites across the web and mobile space, as well as on your own page, can be time consuming and…

What Does Panda Consider Quality Content?

While Matt Cutts of Google has been extraordinarily tight lipped over the years on the exact metrics the Panda Algorithm uses to define quality content, he recently recorded and released a video offering a link to an article by  Amit Singhal that was published to Google central webmasters blog. In recent months we’ve been especially focused on helping people…

Local Mobile Strategy – Yelp Drives Sales

Yelp recently reported a healthy increase in market share of local advertising dollars. Up to forty percent, from 25 percent just a few months ago, this increase shows an emerging trend that consumers engage in. Local-mobile strategies are certainly working for Yelp, and the businesses that advertise on Yelp’s app and mobile site. Local advertisements…

Facebook Quietly Adds Professional Skills Networking

Facebook quietly added linked professional skills to member profiles. So quietly, in fact, that few even noticed it occurred. When asked about the update, Facebook was slow to respond. Mashable recently published an article stating…. When a user clicks on one of the linked professional skills, they’re taken to a new page that shows existing…

We’re growing! We’re looking for talented email designers and account managers like you!

Become a Team Member